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Studieboeken (24)
The Data Warehouse Toolkit / 3rd edition
The Definitive Guide to Dimensional Modeling
2013 || Paperback || Ralph Kimball e.a. || Wiley
Updated new edition of Ralph Kimball's groundbreaking book on dimensional modeling for data warehousing and business intelligence! The first edition of Ralph Kimball's The Data Warehouse Toolkit introduced the industry to dimensional modeling, and now his books are considered the most authoritative guides in this space. This new third edition is a complete library of updated dimensional modeling techniques, the most comprehensive collection ever. It covers new and enhanced star schema dimensi...
Real Estate Appraisal
From Value to Worth
2006 || Paperback || Sarah Sayce e.a. || Wiley
The education of the real estate professional is changing and aligning itself more closely with the world of business. This book takes a new approach to property appraisal by exploring the pricing mechanism in this changing context. It: develops the notion of the pricing mechanism in relation to property covers practical issues of comparison and the real problems in applying valuation theory explores calculations - including social and environmental worth - ignored in other texts As real esta...
Marketing 5.0
Technology for Humanity
2021 || Hardcover || Philip Kotler e.a. || Wiley
Rediscover the fundamentals of marketing from the best in the business
In Marketing 5.0, the celebrated promoter of the "Four P's of Marketing," Philip Kotler, explains how marketers can use technology to address customers' needs and make a difference in the world.
In a new age when marketers are struggling with the digital transformation of business and the changing behavior of customers, this book provides marketers with a way to integrate technological and business model evolution with the...
Real Estate Investment and Finance / 2nd edition
Strategies, Structures, Key Decisions
2020 || Hardcover || Andrew E. Baum e.a. || Wiley
The fully revised and updated version of the leading textbook on real estate investment, emphasising real estate cycles and the availability and flow of global capitalReal Estate Investment remains the most influential textbook on the subject, used in top-tier colleges and universities worldwide. Its unique, practical perspective on international real estate investment focusses on real-world techniques which measure, benchmark, forecast and manage property investments as an asset class. The t...