Of je nu in de sales, marketing of communicatie werkt (of gaat werken), dit boek helpt je succesvoller te zijn in je (toekomstige) vak. Je leest hoe organisaties baat hebben van het op één lijn brengen van sales, marketing en communicatie. Je leest ook hoe het delen van kennis, transparante communicatie en het meten en analyseren van data werkprocessen verbeteren.

Sales, marketing en communicatie op één lijn

In de bestaande literatuur is nauwelijks beschreven hoe je sales, marketing en com...

In deze uitgave worden alle basisvaardigheden met betrekking tot het meten met een schuifmaat besproken.

Electric Motors and Drives: Fundamentals, Types and Applications, Fifth Edition is intended primarily for non-specialist users or students of electric motors and drives, but many researchers and specialist industrialists have also acknowledged its value in providing a clear understanding of the fundamentals. It bridges the gap between specialist textbooks (too analytical for the average user) and handbooks (full of detail but with little insight) providing an understanding of how each motor a...

Het boek dat de start was van de Lean-beweging door Jim Womack en Dan Jones.

Jim Womack en Dan Jones hebben (in de nasleep van hun MIT-onderzoek) Lean geïntroduceerd buiten Toyota. Hun eerste boek was vooral een beschrijving van de verschillen in prestaties tussen Toyota, overige Japanse autoproducenten, Europese autoproducenten en Amerikaanse autoproducenten. In dit tweede boek gaan ze dieper in op de onderliggende principes en kenmerken van Lean, en kijken ze voorbij de auto-industrie.

Het...

In today's sophisticated world of financial management, regulation, and nonprofits, the competent fundraiser who carries a deep understanding of the science, law, and psychology of raising money is in the highest demand across the industry. Fundraising Principles and Practice is the first and only guidebook to conveniently package a complete course for mastering the critical knowledge and skillset to fundraise for nonprofits.

Under the direction of two thought leaders from the Hartsook Centr...

Get a solid understanding of the major concepts in microbiology with a textbook that offers cutting-edge research findings, powerful tools, and visuals.

Brock Biology of Microorganisms, Global Edition, 16th Edition is the latest version of the most authoritative textbook in the field, delivering accessible content around the basic concepts of microbiology.

Besides offering an overview of the principles of the microbial world, this edition further expands on art programs and modern resources, ...

Appropriate for undergraduate engineering and science courses in Environmental Engineering. Balanced coverage of all the major categories of environmental pollution, with coverage of current topics such as climate change and ozone depletion, risk assessment, indoor air quality, source-reduction and recycling, and groundwater contamination.

Much more important, these simple maps - often drawn on scrap paper - showed where steps could be eliminated, flows smoothed, and pull systems introduced in order to create a truly lean value stream for each product family.

In 1998 John teamed with Mike Rother of the University of Michigan to write down Toyota's mapping methodology for the first time in Learning to See. This simple tool makes it possible for you to see through the clutter of a complex plant. You'll soon be able to identify al...

Digital technology has not only revolutionized the way designers work, but also the kinds of designs they produce. The development of the computer as a design environment has encouraged a new breed of digital designer; keen to explore the unique creative potential of the computer as an input/output device. Data-driven Graphic Design introduces the creative potential of computational data and how it can be used to inform and create everything from typography, print and moving graphics to inter...

- Geeft helder inzicht in de basisprincipes van bestuurlijke informatievoorziening;

- toegankelijke en zeer praktijkgerichte methode voor een complex vakgebied;

- boordevol actuele casussen en aansprekende praktijkvoorbeelden.

Bestuurlijke informatievoorziening geeft op beknopte en heldere wijze inzicht in de basisprincipes van bestuurlijke informatievoorziening. De belangrijkste administratieve processen komen aan bod, hierbij staan steeds de begrippen ‘interne beheersing’ en ‘interne ...