Authored by Bertil Hulten, one of the world's leading professors of sensory marketing, this text brilliantly explains the techniques through which a sensory experience can be created to surround a consumer, not only to increase the chance of an immediate sale but perceptions of the product which play into a customer's return and brand loyalty for the future.

This specialist and comprehensive book is designed to help teachers and SENCOs gain critical knowledge that will facilitate setting and achieving targets.

The sequel to the ground-breaking Learning Stories, this book further discusses the philosophy behind the notion of narrative assessment while being practical guide on how to write ‘good stories’ and engage with a range of audiences.

Age at Work explores the myriad ways in which 'age' is at 'work' across society, organizations and workplaces, with special focus on organizations, their boundaries, and marginalizing processes around age and ageism in and across these spaces.

A guide to the complexities of working with difference and diversity in counselling and psychotherapy.

Concerned with the ways humans develop an organised set of characteristics to shape themselves and the world around them, this is a study of how people come to be 'different' and 'similar' to others, on both an individual and a cultural level. This volume explores the scientific foundations of personality and individual differences, in chapters arranged across three thematic sections.

Putting forth the argument for reframing psychology as a natural science, this book employs as a model the principle of Homeostasis, exploring how the theory is applicable to major areas of human behaviour across psychology including perception, learning, stress, addiction, well-being and consciousness.

The SAGE Handbook of Media and Migration

Written by experts from the UK Data Archive with over thirty years of experience in working with and teaching people to work with data, this book is the globally-reaching guide for any postgraduate student or researcher looking to build their data management skills. Â

This original and authoritative exploration of ethnographic writing comes from one of the world's leading academics in the field, Paul Atkinson. The third book in his seminal quartet on ethnographic research, it provides thoughtful, reflective guidance on a crucial skill that is often difficult to master.