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Prospect Theory
For Risk and Ambiguity
2010 || Paperback || Peter P. Wakker || Cambridge University Press
Risks and uncertainties play a role in virtually all of our decisions. Quantitative models have so far been either too unrealistic or too complex. This graduate textbook presents modern models that are both realistic and tractable. All mathematical tools are related to real-life processes, ensuring accessibility to a wide audience.
The Israeli Economy from the Foundation of the State through the 21st Century
2010 || Paperback || Paul Rivlin || Cambridge University Press
This book analyzes the development of the Israeli economy in its historical context. It shows how the ideology of the dominant group in the Zionist movement led to the development of agriculture, thus meeting the preconditions for successful industrialization. Remarkable, if uneven, growth has taken place, with increasing allocations for defense.
Regional isolation led to the emphasis on high-quality exports for developed markets that has stimulated the technological base. Israel has benefite...
Attitudes to Language
2010 || Paperback || Peter Garrett || Cambridge University Press
Just about everyone seems to have views about language. Language attitudes and language ideologies permeate our daily lives. Our competence, intelligence, friendliness, trustworthiness, social status, group memberships, and so on, are often judged from the way we communicate.
Even the speed at which we speak can evoke reactions. And we often try to anticipate such judgements as we communicate. In this lively introduction, Peter Garrett draws upon research carried out over recent decades in or...
Quantitative Models in Marketing Research
2010 || Paperback || Philip Hans Franses e.a. || Cambridge University Press
Advances in data collection and data storage techniques have enabled marketing researchers to study the individual characteristics of a large range of transactions and purchases, in particular the effects of household-specific characteristics. This 2001 book presents important and practically relevant quantitative models for marketing research. Each model is presented in detail with a self-contained discussion, which includes: a demonstration of the mechanics of the model, empirical analysis,...
The Cambridge Companion to Muhammad
2010 || Paperback || Jonathan E. Brockopp || Cambridge University Press
As the Messenger of God, Muhammad stands at the heart of the Islamic religion, revered by Muslims throughout the world. The Cambridge Companion to Muhammad comprises a collection of essays by some of the most accomplished scholars in the field exploring the life and legacy of the Prophet. The book is divided into three sections, the first charting his biography and the milieu into which he was born, the revelation of the Qur'an, and his role within the early Muslim community.
The second part ...
English for Business Studies Student's Book
A Course for Business Studies and Economics Students
2022 || Paperback || Ian MacKenzie || Cambridge University Press
This best selling course has been thoroughly revised to meet the needs of today's business and economics students. English for Business Studies Third Edition reflects recent changes in the world's business and economic environment, featuring new units including Corporate Social Responsibility and Venture Capital. Covering the most important areas of management, production, marketing, finance and macroeconomics, it helps students to understand and talk about key concepts in business and econom...
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Cambridge English for Nursing
Pre-intermediate Student's Book with audio CD
2010 || Paperback || Virginia Allum || Cambridge University Press
Cambridge English for Nursing Pre-intermediate (CEF level A2) is designed to improve the communication skills and specialist English language knowledge of healthcare professionals, enabling them to work more confidently and effectively. With an emphasis on listening and speaking, the course covers the core areas of nursing with authentic tasks and activities based on everyday scenarios, making the course relevant and motivating. The Student's Book contains an Audio CD and the course is backed...
An Introduction to Computational Physics / 2nd edition
2010 || Paperback || Tao Pang || Cambridge University Press
Thoroughly revised for its second edition, this advanced textbook provides an introduction to the basic methods of computational physics, and an overview of progress in several areas of scientific computing by relying on free software available from CERN. The book begins by dealing with basic computational tools and routines, covering approximating functions, differential equations, spectral analysis, and matrix operations. Important concepts are illustrated by relevant examples at each stage.
The author also discusses more advanced topics, such as molecular dynamics, modeling continuous systems, Monte Carlo methods, genetic algorithm and programming, and numerical renormalization. It includes many more exercises. This can be used as a textbook for either undergraduate or first-year graduate courses on computational physics or scientific computation...
The Cambridge Guide to Jewish History, Religion, and Culture
2010 || Paperback || Judith R. Baskin e.a. || Cambridge University Press
The Cambridge Guide to Jewish History, Religion, and Culture is a comprehensive and engaging overview of Jewish life, from its origins in the ancient Near East to its impact on contemporary popular culture. The twenty-one essays, arranged historically and thematically, and written specially for this volume by leading scholars, examine the development of Judaism and the evolution of Jewish history and culture over many centuries and in a range of locales. They emphasize the ongoing diversity a...
Business Vocabulary in Use
Advanced with Answers and CD-ROM
2010 || Paperback || Bill Mascull || Cambridge University Press
Business Vocabulary in Use Advanced Second edition is for students and professionals looking to expand their business vocabulary. Bringing learners up to date with the language they need for business today, this book explains words and expressions and also provides practice of using the new language. This second edition comes with a CD-ROM which offers practice exercises and games, audio of each word or phrase, tests and a phonemic chart for pronunciation support.
This second edition reflects...