Sixth edition updated and revised to take account of changes in approaches to the management of F&B operations brought about by issues such as COVID, Brexit, staff shortages, technology and sustainability ethics; * Content based on the application of systems operations management theory to traditional and current industry practice in food and beverage operations * Specially designed to support learning being divided into ten chapters, ideal for semester teaching, thorough pedagogic features, ...

- First fully-fledged textbook on digital marketing that covers the entire marketing process;

- with contributions from more than 20 online marketing specialists;

- English edition of the Dutch standard issue Basisboek Online Marketing.

Digital Marketing Fundamentals is the first fully-fledged textbook on digital marketing that covers the entire marketing process. Both the scientific theory behind digital marketing as well as techniques and media are discussed. Digital Marketing Fundamentals ...

• Maakt de toekomstige fiscalist wegwijs in de belangrijkste belastingmiddelen;

• actueel en praktijkgericht;

• afwisselende opdrachten en casussen helpen om de theorie snel te doorgronden.

Belastingrecht HBO (editie 2023-2024) maakt eerstejaars hbo-studenten wegwijs in de fiscale wereld, aan de hand van aansprekende praktijksituaties. Zo gaat het op een toegankelijke wijze in op de aanslagbelastingen (de inkomstenbelasting en de vennootschapsbelasting) en de aan...

Handbook Organisation and

Management Handbook Organisation and Management

– A Practical Approach is an interactive and hands-on introduction to the fi eld. The theory behind management and organisation is accessibly explained by renowned authors Jos Marcus and Nick van Dam using many practical examples. The book comprises three sections:

– Environments and Organisations

– People and Organisations

– Structure and Organisations

This fully renewed edition has been expanded with six new c...

Following the publication of the Dutch edition of this book in 2002, Brand Design has become a household name in many boardrooms and educational courses. Ruud Boer's model of Brand Design has guided over 30,000 marketers in shaping and designing brands. With the introduction of this new edition, marketing students and professionals can also benefit from a conceptual map of Brand Design in English!

This well-illustrated book is comprehensive, encompassing a diversity of practical exa...

The late 20th century saw a remarkable flourishing of philosophy in France. The work of French philosophers is wide ranging, historically informed, often reaching out beyond the boundaries of philosophy; they are public intellectuals, taken seriously as contributors to debates outside the academy. Gary Gutting tells the story of the development of a distinctively French philosophy in the last four decades of the 20th century.

His aim is to arrive at an account ofwhat it was to 'do philosophy'...

Teachers are often told that new teaching methods and materials are 'based on the latest research'. But what does this mean in practice? This book introduces you to some of the language acquisition research that will help you not just to evaluate existing materials, but also to adapt and use them in a way that fits what we currently understand about how languages are learned.

Pressured with tight deadlines, application developers do not have the luxury of keeping completely up-to-date with all of the latest innovations in software engineering. Once in a great while, a tremendous resource comes along that helps these professionals become more efficient. The first two editions of UML Distilled have been perennial best-sellers because of their concise, yet thorough, nature.

This eagerly-anticipated third edition allows you to get acquainted with some of the...

For junior or senior undergraduate students in Electrical and Electronic Engineering. This text covers the basics of emerging areas in power electronics and a broad range of topics such as power switching devices, conversion methods, analysis and techniques, and applications. Its unique approach covers the characteristics of semiconductor devices first, then discusses the applications of these devices for power conversions.

Four main applications are included: flexible ac transmissi...

Modern Operating Systems, Fourth Edition, is intended for introductory courses in Operating Systems in Computer Science, Computer Engineering, and Electrical Engineering programs. The widely anticipated revision of this worldwide best-seller incorporates the latest developments in operating systems (OS) technologies. The Fourth Edition includes up-to-date materials on relevant OS.

Tanenbaum also provides information on current research based on his experience as an operating systems...