Choosing the right market for your innovation is the first, and trickiest, question for innovators. Research has shown that all too often entrepreneurs don't spend enough time researching the first stage - instead they jump at the first opportunity that looks good, and fail to properly evaluate other opportunities. These common mistakes means that you often choose the wrong market and pursue too many opportunities at once.

This new edition of the European adaptation of Anita Woolfolk's market-leading US text, Educational Psychology, is essential reading for anyone studying or interested in education and learning from a psychology perspective. The second edition includes new work in the areas of Assessment for Learning and Attachment Theory, as well as reflecting recent changes in Special Educational Needs provision. The text shows how information and ideas drawn from cutting-edge research in educational psychol...

An elementary book for teachers, helping them to learn why conceptual learning is a natural fit for young minds, strategies for introducing children to conceptual learning, instructional strategies to help students uncover and transfer concepts, and much, much more.

The purpose of this book is provide guidance for how to construct the incubator of normal lessons so that thoughtful minds are naturally grown.

More objects and devices are connected to digital networks than ever before. Things - from your phone to your car, from the heating to the lights in your house - have gathered the ability to sense their environments and create information about what is happening. Things have become media, able to both generate and communicate information.

This has become known as 'the internet of things'. In this accessible introduction, Graham Meikle and Mercedes Bunz observe its promises of convenience and ...

A practical and step-by-step guide to the basics of CBT updated to include new content on the difficulties and drawbacks of CBT; the differences between formal CBT and informal CBT; the therapeutic relationship; further discussion of specific formulations and compassionate interventions with negative thoughts.

This latest edition of the most internationally respected reference in food chemistry for more than 30 years, Fennema’s Food Chemistry, 5th Edition once again meets and surpasses the standards of quality and comprehensive information set by its predecessors. All chapters reflect recent scientific advances and, where appropriate, have expanded and evolved their focus to provide readers with the current state-of-the-science of chemistry for the food industry. This edition introduces new ...

This book offers a detailed explanation of co-teaching which has been embraced by many as a particularly powerful strategy for serving English Learners.

Written by leading experts in the field, this book offers an introduction to recent developments in port and hinterland strategies, operations and related specializations. The book begins with a broad overview of port definitions, concepts and the role of ports in global supply chains, and an examination of strategic topics such as port management, governance, performance, hinterlands and the port-city relationship. The second part of the book examines operational aspects of maritime, port an...

Since its first publication in English in 1985, Mieke Bal's Narratology has become an international classic and the comprehensive introduction to the theory of narrative texts, both literary and non-literary. Providing insights into how readers interpret narrative text, the fourth edition of Narratology is a guide for students and scholars seeking to analyze narratives of any language, period, and region with clear, systematic, and reliable concepts. With the addition of in-depth analysis of ...