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Hogeschool Utrecht (3)
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The Business of Platforms
Strategy in the Age of Digital Competition, Innovation, and Power
2021 || Hardcover || Michael A. Cusumano e.a. || HarperCollins
A trio of experts on high-tech business strategy and innovation reveal the principles that have made platform businesses the most valuable firms in the world and the first trillion-dollar companies. Managers and entrepreneurs in the digital era must learn to live in two worlds-the conventional economy and the platform economy. Platforms that operate for business purposes usually exist at the level of an industry or ecosystem, bringing together individuals and organizations so they can innovat...
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Textbook of Obstetrics and Gynaecology / 1st edition
A life course approach
2019 || Hardcover || Eric A.P. Steegers e.a. || Bohn Stafleu van Loghum
The Textbook of Obstetrics and Gynaecology: a life course approach is the latest edition of the Dutch Textbook Obstetrie en Gynaecologie, de voortplanting van de mens, which has been the leading handbook in Dutch medical and midwifery schools since 1993.
In this current edition, for the first time, a life course approach to women’s health is applied to the clinical practice of Obstetrics and Gynaecology. Life is considered a continuum ‘from the cradle to the grave’, where...
The Experience Economy
With a New Preface by the Authors: Competing for Customer Time, Attention, and Money
2019 || Hardcover || B. Joseph Pine II e.a. || Harvard Business Review Press
Time is limited. Attention is scarce. Are you engaging your customers?Apple Stores, Disney, LEGO, Starbucks.
Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral?Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel ...