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Organisation & Management, An International Approach / Druk 4
A practical Approach
2019 || Paperback || Jos Marcus e.a. || Noordhoff || met inkijkexemplaar || ook als eBook
Organisation and Management – An International Approach is an interactive and hands-on introduction to the field. The theory behind management and organisation is accessibly explained by renowned authors Jos Marcus and Nick van Dam using many practical examples.
This fully renewed edition has been expanded with six new chapters on digital business transformation, internationalisation, corporate social responsibility, the future of work, human resource management, and culture. In addition, t...
Global Marketing / 8th Edition
2020 || Paperback || Svend Hollensen || Pearson || ook als eBook
Learn and develop skills involving strategic global marketing decision-making Global Marketing, 8th Edition, by Hollensen continues to be the most up-to-date and comprehensive text of its kind, with cutting-edge case studies and a focus on the impact of new technologies and perspectives on international marketing. For nearly twenty years this title has been the definitive, truly international guide to marketing. During that time, borders have become ever more transient and this book more cent...
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Doughnut Economics
Seven Ways to Think Like a 21st Century Economist
2023 || Paperback || Kate Raworth || Random House
Remorseless financial crises. Extreme inequalities in wealth. Relentless pressure on the environment. Anyone can see that our economic system is broken. But can it be fixed?In Doughnut Economics, Oxford academic Kate Raworth identifies the seven critical ways in which mainstream economics has led us astray - from selling us the myth of 'rational economic man' to obsessing over growth at all costs - and offers instead an alternative roadmap for bringing humanity into a sweet spot that meets th...