If you are taking a course on the Principles of Economics, then this book is the ideal introduction to the exciting world of economic theory and data analysis. Economics, 11th edition by Sloman, Garratt, and Guest, is the ultimate guide to the fascinating subject of Economics. The book is essential for the students who want to get a solid understanding of the key concepts in economic theory and practice.

With content that is accessible and easy to follow, this latest version will allow you to...

Develop an understanding of economics applied to the world of business. Economics for Business, 9th Edition is the ideal textbook for students studying Economics as part of a Business Studies degree or diploma. Clear, engaging, and packed with useful features, the text introduces the key principles of economics, illustrating how they can be used to understand real business problems and aspects of the business environment.

The new, thoroughly updated edition reflects recent events that have sh...

Why study Economics for BusinessGood economic decision making is fundamental to the success of business Economic decisions lie at the heart of business. Economics is all about the choices between alternatives and how to weigh up their costs and benefits. Studying this book will help you understand such choices and how to make them successfully when you take up a job or perhaps run your own business.

Businesses need to make choices of what and how much to produce, what techniques to use, who t...