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51,50
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met 5% korting 48,93
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Economie van Experiences / Druk 4

2015 || Paperback || Albert Boswijk e.a. || Pearson Benelux B.V. || met inkijkexemplaar || ook als eBook

"Albert Boswijk and his colleagues are the pre-eminent experts in Experience Management in Europe. This book brings all of their knowledge and wisdom together and is vital reading for anyone seeking to create value from experience."

- Prof. Chris Voss. London Business School

"Economy of Experiences_is_a great book that extends our ideas -- disagreeing with us on occasion! It pushes forward what we know about today's Experience Economy, focusing on those that are meaningful and co-created. (In f...

49,90
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Economy of Meaningful Experiences / 5th edition

Humanising business

2021 || Paperback || Albert Boswijk e.a. || European Centre for the Experience and T