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Think Like a UX Researcher / 2nd edition
How to Observe Users, Influence Design, and Shape Business Strategy
2023 || Paperback || David Travis || Taylor & Francis
Think Like a UX Researcher will challenge your preconceptions about user experience (UX) research and encourage you to think beyond the obvious. It provides a dive-in-anywhere book that offers practical advice and topical examples.
Think Like a UX Researcher / 1st edition
How to Observe Users, Influence Design, and Shape Business Strategy
2019 || Paperback || David Travis || Taylor & Francis
This book aims to bridge the gap between UX content that is authoritative but at the same time easily digestible. It contains a series of essays on UX research. Although the book could be read from cover to cover, our assumption is that user researchers will dip in and out of the book, somewhat like a bedside or coffee-break reader.