An examination by the 'father of modern marketing' into how well a long cherished product (democracy) is satisfying the needs of its consumers (citizens), bringing conversation and solutions on how we can all do our bit to bring about positive change.

An exhaustive, international overview of this broad field with a unique approach that bridges disciplines and moves beyond theoretical discussion to demonstrate how the central concepts can be applied.

Across seven sections - including Neoliberal Economies, The State and Regulation, and Neoliberalism in Crisis - this resource brings together a global team of experts to explore the cutting edge of contemporary scholarship in the field