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Business Skills for the 21st Century
2024 || Hardcover || Marc G. Baaij || SAGE
This new student textbook using a wide range of learning features covers essential skills such as creative and critical thinking, communication and cooperation as well as data-driven decision-making for businesses and societies at large, as they encounter problems, identify opportunities and seek solutions during complex and turbulent times.
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Strategic Management in the Media
Theory to Practice
2024 || Hardcover || Lucy Kung || SAGE
Drawing from a wider range of disciplines than is often the case in media management research, this fully revised third edition of the classic textbook on strategy in the media offers a compelling introduction to theories of strategy and management. Â
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Marketing for Tourism, Hospitality & Events
A Global & Digital Approach
2024 || Hardcover || Simon Hudson e.a. || SAGE
This cutting-edge and engaging student textbook, now in a second edition, provides essential coverage of marketing principles for Tourism, Hospitality and Events, with a strong focus on the increasing global and digital aspects of these industries.
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The Sage Handbook of Qualitative Research in Organizational Communication
2024 || Hardcover || Boris H. J. M. Brummans e.a. || SAGE
The Sage Handbook of Qualitative Research in Organizational Communication is the essential guide for scholars, researchers, and practitioners seeking to explore the latest methods and emerging trends in this dynamic field, written by a global team of experts.