Where can a hospital apply principles from the airline sector?

How can a car manufacturer use tools from the video game industry?

What can an event organiser learn from the railways?

Cross-industry innovation is a clever way to jump-start your innovation efforts by drawing analogies and transferring approaches between contexts, beyond the borders of your own industry, sector, area or domain.

Not invented here refers to the phenomenon of people blocking out ideas from the outside, it also indicate...

Change Ahead is about the emerging practices at the intersection of business strategy, research, and design. It introduces the need for an adventurous, explorative mindset in order to grow businesses that last by creating meaning and relevance with and for people.In a complex and networked world, business, more than ever, is about adaptability to change and the capacity to create new propositions through a dynamic interaction with the environment. Much like sailing, business strategy will inc...

Creativity Today - the management book on applied creativity and written by Ramon Vullings & Igor Byttebier - has inspired tens of thousands of managers, teachers and students around the world. Now this book is made available again in a revised version, under a new title, new subtitle and with a new cover design. All intended to focus this creativity classic more on education and to emphasize its attractiveness as a basic guide for businesses, schooling institutions and organizations that wis...