Media and Public relations combines practical hands-on strategies with firm grounding in the theories of media relations. To successfully integrate theory and practice, the text uses case studies as the basis of theoretical argument. The text examines how communications practitioners deliver messages to the media, how the media receives the messages and how the media deals with the message prior to dissemination to the public.

It takes a comprehensive look at the different types of media in A...

Make discussion work easy for students with Bookworms Club. These collections of graded short stories have been specially selected for Reading Circles - small groups of students who meet to talk about stories. With role sheets to help students prepare for the discussions, and stimulating graded stories, Bookworms Club provides the magic formula for getting students to talk in English.