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53,95
Levertijd: 5 werkdagen
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Persuasive Technology

Using Computers to Change What We Think and Do

2019 || Paperback || B.J Fogg || Elsevier

Reveals how Web sites, software applications, and mobile devices can be used to change people's attitudes and behavior. This book contains key term definitions in persuasive computing. It provides frameworks for understanding this domain. It describes real examples of persuasive technologies.

46,95
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Quantifying the User Experience

2016 || Paperback || Jeff Sauro || Elsevier

Quantifying the User Experience: Practical Statistics for User Research, Second Edition, provides practitioners and researchers with the information they need to confidently quantify, qualify, and justify their data. The book presents a practical guide on how to use statistics to solve common quantitative problems that arise in user research. It addresses questions users face every day, including, Is the current product more usable than our competition? Can we be sure at least 70% of users ca...

36,95
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Designing with the Mind in Mind / 3rd edition

Simple Guide to Understanding User Interface Design Guidelines

2020 || Paperback || Jeff Johnson || Elsevier

User interface (UI) design rules and guidelines, developed by early HCI gurus and recognized throughout the field, were based on cognitive psychology (study of mental processes such as problem solving, memory, and language), and early practitioners were well informed of its tenets. But today practitioners with backgrounds in cognitive psychology are a minority, as user interface designers and developers enter the field from a wide array of disciplines. HCI practitioners today have enough expe...