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Value Proposition Design
How to Create Products and Services Customers Want
2014 || Paperback || A Osterwalder || John Wiley and Sons Ltd
The authors of the international bestseller "Business Model Generation" explain how to create value propositions customers can't resist "Value Proposition Design" helps you tackle a core challenge of every business -- creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors' global bestseller, Business Model Generation,...
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Knowledge is Beautiful
2014 || Hardcover || David McCandless || HarperCollins
In this mind-blowing follow-up to the bestselling Information is Beautiful, the king of infographics David McCandless uses spectacular visuals to reveal unexpected insights into how the world really works.
We are living in the Information Age, in which we are constantly bombarded with data – on television, in print and online. How can we relate to this mind-numbing overload? Enter David McCandless and his amazing infographics: simple, elegant ways to understand information too complex or ab...