Whether you are preparing for a management consultancy career or only want to acquire widely applicable consultancy skills, you will need a clear and concise introduction to this area. This fully updated second edition text provides you with a practical, step-by-step guide to learn the proven successful methods and techniques of the world's leading management consultancy firms. Detailed descriptions and real-life illustrations enable you to develop consultancy skills for structured problem-so...

Moves beyond the narrow, prescriptive focus on the 'how' employed by other textbooks, and places equal emphasis on the 'why' - all the time considering the role of enterprise, entrepreneurship and small business in the world we live in.

Conceived by Chris Grey as an antidote to conventional textbooks, each book in the 'Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.

This book encourages students to develop a firm understanding of international business and relate it to the present day.

Based on the idea that strategic CSR offers the most holistic and effective approach to corporate social responsibility, the author presents the key concepts, theories and philosophical approaches to CSR, along with the practical tools needed to implement this knowledge in the real world.

Practical in its orientation, the text equips students with the tools needed to make strategic marketing decisions and find solutions in a global business environment.

With a unique focus on theory, this introduction to business ethics provides students with all the tools they need to make ethical decisions in practical business contexts.

Retail is going through difficult times and is suffering the consequences of both the economic crisis and the digitization of society. But fundamentally, there is a bigger problem: stores cannot keep up with the changing behavior of customers who are connected 24/7, customers for whom there is no distinction between online and offline.

Retailers urgently need new business models if they want to stay relevant in a world dominated by marketplaces and sharing platforms. They need to transform i...