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Value Proposition Design
How to Create Products and Services Customers Want
2014 || Paperback || A Osterwalder || Wiley
The authors of the international bestseller "Business Model Generation" explain how to create value propositions customers can't resist "Value Proposition Design" helps you tackle a core challenge of every business -- creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors' global bestseller, Business Model Generation,...
Cities of Tomorrow
An Intellectual History of Urban Planning and Design Since 1880
2014 || Paperback || Peter Hall || Wiley
Peter Hall’s seminal Cities of Tomorrow remains an unrivalled account of the history of planning in theory and practice, as well as of the social and economic problems and opportunities that gave rise to it. Now comprehensively revised, the fourth edition offers a perceptive, critical, and global history of urban planning and design throughout the twentieth-century and beyond. A revised and updated edition of this classic text from one of the most notable figures in the field of urban plann...