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On Writing Well
The Classic Guide to Writing Nonfiction
2016 || Paperback || William Zinsser || HarperCollins
"On Writing Well is a bible for a generation of writers looking for clues to clean, compelling prose." New York Times
A beloved classic, this definitive volume on the art of writing nonfiction celebrates its thirtieth anniversary.
On Writing Well, which grew out of a course that William Zinsser taught at Yale, has been praised for its sound advice, its clarity, and for the warmth of its style. It is a book for anybody who wants to learn how to write or who needs to do some writing to get thro...
The Psychology of Selling
Increase Your Sales Faster and Easier Than You Ever Thought Possible
2006 || Paperback || Brian Tracy || HarperCollins
Based on the Bestselling Audio Series, OVER ONE MILLION SOLDHow To Double and Triple Your Sales in Any Market. Understanding the "psychology of selling" is more important than the techniques and methods of selling. Mastering it is a promise of prosperity that sales trainer and professional speaker Brian Tracy has seen fulfilled again and again.
In The Psychology of Selling, Tracy shows how salespeople can learn to control their thoughts, feelings, and actions to make themselves more effective...
