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2020 (2)
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Engels (4)

Studieboeken (5)

27,95
Vandaag besteld,
maandag verzonden
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Universal Methods of Design, Expanded and Revised

125 Ways to Research Complex Problems, Develop Innovative Ideas, and Design Effective Solutions

2019 || Paperback || Bruce Hanington e.a. || Rockport Publishers Inc.

This expanded and revised version of the best-selling Universal Methods of Design is a comprehensive reference that provides a thorough and critical presentation of 125 research methods, synthesis/analysis techniques, and research deliverables for human-centered design. The text and accompanying photos and graphics of this classic resource are delivered in a concise and accessible format perfect for designers, educators, and students. This new, expanded edition includes updated information on...

69,95
Levertijd: 4 werkdagen
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Services Marketing / 4th edition

Integrating Customer Focus Across the Firm

2020 || Paperback || Alan Wilson e.a. || McGraw-Hill

Successful businesses recognize that the development of strong customer relationships through quality service (and services) as well as implementing service strategies for competitive advantage are key to their success. In its fourth European edition, Services Marketing: Integrating Customer Focus across the Firm provides full coverage of the foundations of services marketing, placing the distinctive Gaps model at the center of this approach. The new edition draws on the most recent research,...

79,95
Levertijd: 4 werkdagen
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Customer Relationship Management

2013 || Paperback || Ed Peelen e.a. || Pearson

Customer Relationship Management gives a well-balanced coverage of strategy and organisation, marketing aspects, analytical CRM, operational CRM, CRM systems and their implementation. It is the only comprehensive academic text to cover the entire scope of CRM from a marketing management angle. Geared to MBA students and advanced undergraduate students, as well as those taking courses on CRM, direct marketing, relationship marketing, database management or business intelligence, the book is al...

31,99
Levertijd: 5 werkdagen
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Academic Writing / 5th edition

A Handbook for International Students

2017 || Paperback || Stephen Bailey || Taylor & Francis || ook als eBook

Now in its fifth edition, Academic Writing helps international students succeed in writing essays and reports for their English-language academic courses. Thoroughly revised and updated, it is designed to let teachers and students easily find the topics they need, both in the classroom and for self-study. The book consists of five parts: The Writing Process Elements of Writing Language Issues Vocabulary for Writing Writing ModelsThe first part explains and practises every stage of essay writi...

39,20
Levertijd: 5 werkdagen
met 5% korting 37,24
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Bestel

Social Media To Go!

De basis van social media

2020 || Paperback || Corné Dijkmans e.a. || WebEdu B.V.

Vierde geheel herziene druk.

Een boek over de commerciële inzet van social media? Alles daarover is toch al online te vinden; wat voegt een boek daar aan toe? Veel kennis is inderdaad online beschikbaar, maar juist in deze tijd van snelle digitale veranderingen geeft een boek zoals dit houvast. Het onderscheidt de hoofd- van de bijzaken in één overzichtelijk geheel, zonder door te veel details en zijwegen te worden afgeleid. Dit boek biedt alle praktische en direct toepasbare kennis die je...