Major global events such as the COVID-19 pandemic and the UN Sustainable Development Goals have changed the business landscape with significant consequences for trade. Understanding such environmental issues, politics, economics and more, is critical in international marketing strategy. Fully updated and revised, the ninth edition of this popular text reflects the changing focus of international marketing and ensures students are fully up-to-date with the challenges posed by new patterns of d...

Now in its fourth edition, this bestselling title provides an easy to navigate roadmap for anyone undertaking a research project in the applied social sciences

This extremely popular text is the complete introduction to doing business research and is the ideal guide for students embarking on a research project. The authors have extensively revised this sixth edition to make it the most engaging and relevant text available. New chapters on quantitative methods and visual research offer extensive coverage of these areas and even greater practical support in applying these techniques, while cutting-edge material on inclusivity and bias in research, fem...

"The Evolution of Nuclear Strategy quickly established itself as a classic when it first appeared in 1981. This edition makes it even better, incorporating as it does new material about the Cold War and up-dating to include subsequent developments. Filled with insights and penetrating analysis, this volume is truly indispensable."

-Robert Jervis, Author of How Statesmen Think

"Freedman and Michaels have written a thorough and thought-provoking guide to nuclear strategy. The authors analyze th...

Get ready to experience the Rules effect. Begin to get more out of life, shrug off adversity more easily and generally be a happier, calmer, more fulfilled person. You'll feel the benefits, and so will everyone around you.

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. A new edition of Shon Harris' bestselling exam prep guide fully updated for the 2021 version of the CISSP exam. This up-to-date self-study guide fully prepares candidates for the challenging CISSP exam and offers 100% coverage of all eight exam domains. This edition has been thoroughly revised to cover the ...

The 11th edition of A First Look at Communication Theory encourages students who are encountering the field for the first time to tackle theories without fear. The authors' conversational style and relevant examples keep complex theories within the grasp of first-time theory students. They introduce over 30 diverse theories that are a mix of foundational and recent scholarship and, with the benefit of numerous examples and connections to pop culture, help students apply them to their own live...

What will you learn from this book? Ready to learn Java? This book combines puzzles, strong visuals, mysteries, and soul-searching interviews with famous Java objects to engage you in many different ways. It's fast, it's fun, and it's effective. And despite its playful appearance, Head First Java is serious stuff: a complete introduction to object-oriented programming and Java.

You'll learn everything from the fundamentals to advanced topics. The new third edition brings the book up-to-date f...

Hoeveel moois er ook nu al in het onderwijs gebeurt: er zijn onmiskenbare signalen dat het niet goed gaat met het onderwijs in Nederland en Vlaanderen. Dalende resultaten op belangrijke vakken, toenemende ongelijkheid tussen leerlingen en scholen, lerarentekort, hoge werkdruk. Vooral leerlingen uit lagere sociaaleconomische milieus hebben minder onderwijskansen. Het zijn fundamentele knelpunten, ook los van de coronapandemie.

Innovatie in het onderwijs is permanent noodzakelijk om de ontwikke...

Current, relevant, and evidence-based, The Interventional Cardiac Catheterization Handbook, 5th Edition, offers clear guidance on interventional cardiology in an easy-to-understand, concise format. This must-have handbook is an invaluable resource for physicians, nurses, and technicians in every cath lab, offering quick access to easily accessible guidelines on procedures and patient care. Packed with useful information, hundreds of clear images, and narrated videos from Dr.

Kern, this practi...