Air Wars

Television Advertising and Social Media in Election Campaigns, 1952-2016

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Bestel
ISBN: 9781506329833
Uitgever: SAGE
Verschijningsvorm: Paperback
Auteur: West
Druk: 7
Pagina's: 192
Taal: Nederlands
Verschijningsjaar: 2017
NUR: Politicologie

Provides in-depth examination and insight into how candidates plan and execute advertising campaigns, how the media covers these campaigns, and how American voters are ultimately influenced by them.