Strategy / 7th edition

An International Perspective

Voorzijde
75,95
Levertijd: 5 werkdagen
+
Bestel
ISBN: 9781473765856
Uitgever: Cengage Learning
Verschijningsvorm: Paperback
Auteur: Bob De Wit
Druk: 7
Pagina's: 848
Taal: Engels
Verschijningsjaar: 2020
Voorgeschreven bij o.a.: Christelijke Hogeschool Ede (CHE)
NUR: Non-fictie Vrije tijd algemeen

The philosophy at the heart of Bob de Wit's landmark text Strategy is that an understanding of the topic can only be gained by exposure to the many opposite perspectives in the field. Recognizing that there is no simple answer to the question of 'what is strategy', the author navigates readers through contrasting viewpoint readings to encourage discussion and debate, and illustrative cases to acknowledge the importance of strategy in the world of business. Placing the student at the centre of the strategy debates encourages the qualities of creativity, flexibility, independence and analytical depth that are needed to become a strategic thinker.