Stepping into the CEO role for the first time is a formidable challenge.

With high expectations for transformative leadership, how do you create lasting change? This book serves as your essential guide, offering the tools and insights necessary to succeed. The first 100 days are crucial for analyzing your organization and building a robust growth strategy. Even seasoned CEOs will find valuable insights to inspire new avenues for expansion. Why? Written by a CEO, for CEOs Hands-on advice, imm...

Discover the essentials of modern marketing with Marketing: Reinventing the Basics. As digital revolutions reshape consumer behavior, this book revisits core marketing principles like SAVE and the Customer Journey. It offers a fresh perspective on how these frameworks have evolved, providing practical tools for building effective marketing plans. Perfect for educators and aspiring marketers seeking real-world skills in a dynamic, digital-driven market. Why? No previous knowledge needed Step-...

Are you ready to lead with purpose and trust?

Do you want to grow 3 times faster than your competitors?

Are you ready to inspire all generations in your teams? Step into a new era of leadership with The CARE Principles Leadership Playbook. With only 23% of the workforce engaged, Verstraete shows how the CARE Principlescan empower diverse generations. She advocates for leadership from the heart -focusing on care, engagement and trust. Her 20-step guide demonstrateshow Collaboration, Agility, ...