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Customer engagement in Boutique Studios
EuropeActive Retention Report
2019 || Paperback || Emma Barry || BlackBoxPublishers
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The transtheoretical model of behaviour change and exercise behaviour in fitness clubs
2017 || Paperback || Jan Middelkamp || BlackBoxPublishers || met inkijkexemplaar
An overwhelming amount of studies have demonstrated that exercise is beneficial for health. Exercise is medicine! But do people take the medicine? And for how long? How can exercise behaviour be increased? This thesis focusses on exercise behaviour which contains planned, structured, repetitive bodily movements with the intention to improve or maintain (physical) fitness or health. The trans theoretical model of behaviour change (TTM) is often used to understand changes in health related be...