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Misbehaving - The Making of Behavioral Economics
The Making of Behavioral Economics
2019 || Paperback || Richard H. Thaler || Norton & Company
Nobel laureate Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans-predictable, error-prone individuals. Misbehaving is his arresting, frequently hilarious account of the struggle to bring an academic discipline back down to earth-and change the way we think about economics, ourselves, and our world.
Traditional economics assumes rational actors. Early in his research, Thaler realized these Spock-like automatons were nothing lik...
Nudge / 1st edition
Improving Decisions About Health, Wealth and Happiness
2022 || Paperback || Richard H. Thaler e.a. || Penguin
The completely updated, final edition of the global bestseller - one of the most influential books of the 21st century'Few books can be said to have changed the world, but Nudge did. The Final Edition is marvellous: funny, useful, and wise' Daniel KahnemanNudge has transformed the way individuals, companies and governments look at the world - and in the process has become one of the most important books of the twenty-first century. This completely updated edition offers a wealth of new insigh...