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Resultaten (13)
The Experimentation Field Book
A Step-by-Step Project Guide
2024 || Paperback || Jeanne Liedtka e.a. || Columbia University Press
This book is a hands-on manual for crafting and conducting useful experiments in real-life settings.
Why Trust Matters (e-book)
An Economist's Guide to the Ties That Bind Us
2021 || E-book via Bookshelf || Benjamin Ho || Columbia University Press
Have economists neglected trust? The economy is fundamentally a network of relationships built on mutual expectations. More than that, trust is the glue that holds civilization together. Every time we interact with another person-to make a purchase, work on a project, or share a living space-we rely on trust.
Institutions and relationships function because people place confidence in them. Retailers seek to become trusted brands; employers put their trust in their employees; and democracy work...
Mouthfeel
How Texture Makes Taste
2019 || Paperback || Ole Mouritsen e.a. || Columbia University Press
Why is chocolate melting on the tongue such a decadent sensation? Why do we love crunching on bacon? Why is fizz-less soda such a disappointment to drink, and why is flat beer so unappealing to the palate? Our sense of taste produces physical and emotional reactions that cannot be explained by chemical components alone. Eating triggers our imagination, draws on our powers of recall, and activates our critical judgment, creating a unique impression in our mouths and our minds. How exactly does...
Engaged Journalism / 1st edition
Connecting with Digitally Empowered News Audiences
2015 || Paperback || Jake Batsell || Columbia University Press
Explores the changing relationship between news producers and audiences and the methods journalists can use to secure the attention of news consumers.
morgen verzonden
Unnatural Disasters
Why Most Responses to Risk and Climate Change Fail but Some Succeed
2021 || Hardcover || Gonzalo Lizarralde || Columbia University Press
Storms, floods, fires, tsunamis, earthquakes, tornadoes, and other disasters seem not only more frequent but also closer to home. As the world faces this onslaught, we have placed our faith in sustainable development's which promises that we can survive and even thrive in the face of climate change and other risks. Yet while claiming to go green we have instead created new risks, continued to degrade nature, and failed to halt global warming.
Unnatural Disasters offers a new perspective on ou...
The Designing for Growth Field Book / 2nd edition
A Step-by-Step Project Guide
2019 || Paperback || Jeanne Liedtka e.a. || Columbia University Press
Designing for Growth: A Design Thinking Tool Kit for Managers (D4G) showed how organizations can use design thinking to boost innovation and drive growth. This updated and expanded companion guide is a stand-alone project workbook that provides a step-by-step framework for applying the D4G tool kit and process to a particular project, systematically explaining how to address the four key questions of the design thinking approach. In the field book, Jeanne Liedtka, Tim Ogilvie, and Rachel Broz...
Why Trust Matters
An Economist's Guide to the Ties That Bind Us
2021 || Hardcover || Benjamin Ho || Columbia University Press || ook als eBook
Benjamin Ho reveals the surprising importance of trust to how we understand our day-to-day economic lives. Starting with the earliest societies and proceeding through the evolution of the modern economy, he explores its role across an astonishing range of institutions and practices.
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The Age of Sustainable Development / 1st edition
2015 || Paperback || Jeffrey D. Sachs e.a. || Columbia University Press
Jeffrey D. Sachs is one of the world's most perceptive and original analysts of global development. In this major new work he presents a compelling and practical framework for how global citizens can use a holistic way forward to address the seemingly intractable worldwide problems of persistent extreme poverty, environmental degradation, and political-economic injustice: sustainable development.
Sachs offers readers, students, activists, environmentalists, and policy makers the tools, metric...
Sources of Japanese Tradition, Abridged / 2nd edition
1600 to 2000; Part 2: 1868 to 2000
2006 || Paperback || Wm Theodore De Bary e.a. || Columbia University Press
For almost fifty years, Sources of Japanese Tradition has been the single most valuable collection of English-language readings on Japan. Unrivalled in its wide selection of source materials on history, society, politics, education, philosophy, and religion, the two-volume textbook is a crucial resource for students, scholars, and readers seeking an introduction to Japanese civilization. Originally published in a single hardcover book, Volume 2 is now available as an abridged, two-part paperb...
Designing for Growth
A Design Thinking Tool Kit for Managers
2016 || Hardcover || Jeanne Liedtka e.a. || Columbia University Press
Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant product...