Zoekfilters
› Zuyd Hogeschool (8)
› Hogeschool Rotterdam (4)
› Saxion (4)
› Hogeschool Utrecht (2)
Resultaten (13)
morgen verzonden
Hospitality Experience / Druk 3
An Introduction to hospitality management
2022 || Paperback || Frans Melissen e.a. || Noordhoff || met inkijkexemplaar || ook als eBook
- Provides a complete overview of the hospitality industry;
- includes an extensive chapter on intercultural hospitality experiences;
- offers interesting analysis as well as engaging real-world examples.
Hospitality Experience is an exciting introduction to hospitality management. Step-by-step it shows students how to create and manage unique hospitality experiences. The book provides clear answers to important questions regarding hospitality management, beginning with what it is and who the...
morgen verzonden
Intercultural Skills for International Business and International Relations (Heruitgave)
A manual with Exercises
2018 || Paperback || Paul Verluyten || Acco uitgeverij || met inkijkexemplaar
This introduction to intercultural communication in international business, international relations and other situations of cross-cultural contact features the following unique highlights:
• It is rooted in history and anthropology, allowing the reader to situate intercultural issues in a wider humanistic framework.
• It offers practical advice that will be directly helpful in concrete intercultural settings.
• It goes through great lengths to warn against oversimplification and stereot...
morgen verzonden
Organizational Behaviour / 2nd edition
2017 || Paperback || Timothy Campbell e.a. || Pearson
This second European edition of this classic textbook brings the exceptional introduction to organizational behaviour written by the masters of the subject, and adapts it to meet the needs of students studying in Europe today. Fully updated and revised, this adaptation continues the tradition of making current, relevant research come alive for students, while maintaining its hallmark features - clear writing style, cutting-edge content and compelling pedagogy. This new edition offers real-lif...
morgen verzonden
Modern Hotel Operations Management
2016 || Hardcover || Tatifa Benhadda e.a. || Noordhoff || met inkijkexemplaar || ook als eBook
The first edition of Modern Hotel Operations Management is a comprehensive and wide-ranging introduction in operational hotel management. The book merges notions from business administration, management and socially responsible entrepreneurship into a complete overview of this discipline.
Why Modern Hotel Operations Management?
* Complete and accessible standard reference work;
* connects different disciplines;
* comes with valuable online extra's.
Modern Hotel Oper...
morgen verzonden
Business Model Generation
A Handbook for Visionaries, Game Changers, and Challengers
2010 || Paperback || Alexander Osterwalder e.a. || Wiley || ook als eBook
Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powe...
Communication in Organizations / 2nd edition
Basic Skills and Conversation Models
2018 || Paperback || Henk T. Van der Molen e.a. || Taylor & Francis
One of the most important requirements of leadership is effective communication. The idea that some people are natural leaders and that others will never learn to show good leadership is now outdated. It has been replaced by the conviction that leadership and communication skills can be learnt.
This second edition of Communication in Organizations continues to give clear advice and guidance on communicating in a range of different contexts in the workplace. From handling complaints and breaki...
morgen verzonden
Marketing for Hospitality and Tourism / 8th edition
2021 || Paperback || Philip Kotler e.a. || Pearson
For courses in Hospitality Marketing, Tourism Marketing, Restaurant Marketing, or Hotel Marketing. Marketing for Hospitality and Tourism, 8e is the definitive source for hospitality marketing courses. Taking an integrative approach, this highly visual, four-color book discusses hospitality marketing from a team perspective, examining each hospitality department and its role in the marketing mechanism. These best-selling authors are known as leading marketing educators and their book, a glob...
morgen verzonden
The Pyramid Principle / 3rd edition
Logic in Writing and Thinking
2022 || Paperback || Barbara Minto || Pearson
GET THE MAXIMUM IMPACT WITH THE MINIMUM EFFORT. The Pyramid Principle is the international best-seller on how to think creatively, reason lucidly and produce crisp, clear, compelling business writing. Join the tens of thousands of people worldwide who have benefited from Barbara Minto's technique, to present your thinking so clearly that the ideas jump off the page and into the mind of the reader. Can your writing do without it?
Organizational Behaviour / 4th edition
2022 || Paperback || Daniel King e.a. || Oxford University Press
Have you ever wondered: * what motivates some people to work for free?* what the future of work will look like in a post-pandemic world? * why organizational values and culture are so critical to success?The authors explore the answers to these questions and more in this bestselling introduction to organizational behaviour. Featuring the flagship Junction Hotel running case study, this text is the most practical, critical, and complete guide to the subject. The authors have extensively revise...
Designing for Growth
A Design Thinking Tool Kit for Managers
2016 || Hardcover || Jeanne Liedtka e.a. || Columbia University Press
Jeanne Liedtka and Tim Ogilvie educate readers in one of the hottest trends in business: "design thinking," or the ability to turn abstract ideas into practical applications for maximal business growth. Liedtka and Ogilvie cover the mind-set, techniques, and vocabulary of design thinking, unpack the mysterious connection between design and growth, and teach managers in a straightforward way how to exploit design's exciting potential. Exemplified by Apple and the success of its elegant product...