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182,00
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Business Ethics

Contemporary Issues and Cases

2019 || Paperback || Spinello || SAGE

The future of the free market depends on fair, honest business practices. Business Ethics: Contemporary Issues and Cases aims to deepen students’ knowledge of ethical principles, corporate social responsibility, and decision-making in all aspects of business. The text presents an innovative approach to ethical reasoning grounded in moral philosophy.

Focusing on corporate purpose—creating economic value, complying with laws and regulations, and observing ethical standards—a decision-maki...

210,00
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met 5% korting 199,50
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Consumer Behavior and Culture

Consequences for Global Marketing and Advertising

2019 || Hardcover || de Mooij || SAGE

Marieke de Mooij answers the fundamental questions about consumption in this new edition, using her own model of consumer behavior that integrates culture in the self, in personality and in people's relationships with others.