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Resultaten (43)
The Elements of User Experience / 2nd edition
User-Centered Design for the Web and Beyond
2021 || Paperback || Jesse James Garrett || Pearson || ook als eBook
From the moment it was published almost ten years ago, Elements of User Experience became a vital reference for web and interaction designers the world over, and has come to define the core principles of the practice. Now, in this updated, expanded, and full-color new edition, Jesse James Garrett has refined his thinking about the Web, going beyond the desktop to include information that also applies to the sudden proliferation of mobile devices and applications.
Successful interaction design...
morgen verzonden
Value Proposition Design
How to Create Products and Services Customers Want
2014 || Paperback || A Osterwalder || John Wiley and Sons Ltd
The authors of the international bestseller "Business Model Generation" explain how to create value propositions customers can't resist "Value Proposition Design" helps you tackle a core challenge of every business -- creating compelling products and services customers want to buy. This practical book, paired with its online companion, will teach you the processes and tools you need to succeed. Using the same stunning visual format as the authors' global bestseller, Business Model Generation,...
Designing Interfaces / 3rd edition
Patterns for Effective Interaction Design
2020 || Paperback || Jenifer Tidwell e.a. || O'Reilly
Designing good application interfaces isn't easy now that companies need to create compelling, seamless user experiences across an exploding number of channels, screens, and contexts. In this updated third edition, you'll learn how to navigate through the maze of design options. By capturing UI best practices as design patterns, this best-selling book provides solutions to common design problems.
You'll learn patterns for mobile apps, web applications, and desktop software. Each pattern conta...
Graphic Design / 2nd Revised edition
The New Basics, revised and expanded
2015 || Paperback || Ellen Lupton || Princeton Architectural Press
"A longstanding excellent primer, in an equally excellent updated edition."-PrintEllen Lupton and Jennifer Cole Phillips's celebrated introduction to graphic design, available in a revised and updated edition. Graphic Design: The New Basics explains the key concepts of visual language that inform any work of design. A foundational graphic design book for students, Lupton and Phillips explore the formal elements of design through visual demonstrations and concise commentary.
From logos to lett...
morgen verzonden
Draaiboek gedragsverandering / Druk 7
de psychologie van beinvloeding begrijpen en gebruiken
2017 || Paperback || Sander Hermsen e.a. || Business Contact || met inkijkexemplaar
Er wordt van alles uit de kast gehaald om het gedrag van mensen te veranderen: humor, celebrities, nudging en veel (te veel) informatie. Gedragsverandering is een actueel onderwerp: jongeren moeten minder drinken, autorijders voorzichtiger rijden, medewerkers stressvrijer werken. Bij de overheid, maar ook in het bedrijfsleven worden (reclame)campagnes, acties, (digitale) producten en online toepassingen ontworpen. Met wisselend succes.
Wetenschappers Sander Hermsen en Reint Jan Renes laten in...
morgen verzonden
This is service design thinking
basics - tools - cases
2017 || Paperback || Marc Stickdorn e.a. || BIS Publishers
This is Service Design Thinking introduces an inter-disciplinary approach to designing services. Service design is a bit of a buzzword these days and has gained a lot of interest from various fields. This book, assembled to describe and illustrate the emerging field of service design, was brought together using exactly the same co-creative and user-centred approaches you can read and learn about inside. The boundaries between products and services are blurring and it is time for a different w...
morgen verzonden
Visual Doing
Applying Visual Thinking in your Day to Day Business
2018 || Paperback || Willemien Brand || BIS Publishers || met inkijkexemplaar
After the success of 2017’s Visual Thinking, the author noticed that people enjoy discovering how easy it is to use drawings in business communication. But they still have no guide to satisfy their desire to tell a visual story in a very simple way. That is why the author has now written Visual Doing. This book will fulfil this desire, not by drilling deeper into the advice in the first book, but by ‘undeepening’ Chapters 3 and 4. These chapters, both about drawing in visual business se...
dinsdag verzonden
The Advertising Concept Book / 3rd Edition
Think Now, Design Later
2022 || Hardcover || Pete Barry || Thames & Hudson Ltd
This is the third edition of the highly successful Advertising Concept Book. As well as substantially expanded chapters on interactive advertising and integrated advertising, an entirely new chapter on branded social media has been added. This new edition contains fifty specially drawn new illustrations of key campaigns.
It covers every aspect of the business, from how to write copy and learn the creative process to how agencies work and the different strategies used for all types of media. P...
Designing Web Interfaces
2009 || Paperback || Bill Scott || O'Reilly
Want to learn how to create great user experiences on today's Web? In this book, UI experts Bill Scott and Theresa Neil present more than 75 design patterns for building web interfaces that provide rich interaction. Distilled from the authors' years of experience at Sabre, Yahoo!, and Netflix, these best practices are grouped into six key principles to help you take advantage of the web technologies available today. With an entire section devoted to each design principle, Designing Web Interf...
morgen verzonden
Brand Design met MyLab / Druk 7
Het Nederlandse standaardwerk voor het bouwen van merken
2022 || Paperback || Ruud Boer || Pearson Benelux B.V. || met inkijkexemplaar || ook als eBook
Sinds de introductie van dit boek in 2002 is Brand Design, geschreven door brandinggoeroe en Register Marketeer Ruud Boer, een begrip geworden in veel directiekamers en opleidingen. Het bouwen en onderhouden van sterke merken kan niet zonder een relevante mentale merkidentiteit, onderscheidende visuele merkidentiteit en geloofwaardige merkuitingen.
Aan de hand van het centrale Brand Design-model wordt de student meegenomen van merkstrategie tot merkactivatie. Door de aansprekende casuïstiek...