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Toegepaste communicatiekunde (7)
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Finding Out
2022 || Paperback || Meem e.a. || SAGE
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The SAGE Handbook of Persuasion: Developments in Theory and Practice
2022 || Hardcover || Dillard || SAGE
A new edition of this comprehensive and widely used Handbook. It takes an interdisciplinary approach, covering issues that will be of interest to interpersonal and mass communication researchers as well as to psychologists and public health practitioners.
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Ongoing Crisis Communication
2022 || Paperback || Coombs || SAGE
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Understanding Ethnic Media
2022 || Paperback || Matthew D. Matsaganis e.a. || SAGE
A relevant and timely book with a unique approach: the focus here is on how and why ethnic and racial minorities produce and consume media for themselves - not just how they are represented in or by the media.
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Voicing Relationships
2022 || Paperback || Baxter || SAGE
An expansion of Baxter's earlier award winning work on relationship communuication and 'relational dialectics theory', the 1996 Relating Dialogues and Dialectics (co-authored with Barbara Montgomery).
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Ad Critique: How to Deconstruct Ads in Order to Build Better Advertising
2022 || Paperback || Tag || SAGE
Teaches advertising, marketing, and management students (both the "suits" and the "creatives") how to effectively judge and critique creativity in advertising.
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Case Studies in Organizational Communication: Ethical Perspectives and Practices
2022 || Paperback || May || SAGE
Integrates ethical theory and practice to help strengthen readers' awareness, judgment, and action in organizations by exploring ethical dilemmas in a diverse range of well-known business cases.