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Crisis Communications / 5th edition
A Casebook Approach
2016 || Paperback || Kathleen Fearn-Banks || Taylor & Francis
Crisis Communications: A Casebook Approach presents case studies of organizational, corporate, and individual crises, and analyzes the communication responses to these situations. Demonstrating how professionals prepare for and respond to crises, as well as how they develop communications plans, this essential text explores crucial issues concerning communication with the news media, employees, and consumers in times of crisis. Author Kathleen Fearn-Banks addresses how to choose the best poss...
New Practical Chinese Reader vol.1 - Workbook / 3rd edition
2016 || Paperback || Liu Xun || Beijing Language & Culture University Press China
The History of Early English
An activity-based approach
2016 || Paperback || Keith Johnson || Taylor & Francis
The History of Early English provides an accessible and student-friendly introduction to the history of the English language from its beginnings until the end of the Early Modern English period. Taking an activity-based approach, this text ensures that students learn by engaging with the fascinating evolution of this language rather than simply reading about it. The History of Early English: Provides a comprehensive introduction to early, middle and early modern English;Introduces each langua...