Good services don't happen by accident, and neither do bad ones. Designing a service that works for users and organizations is just the first step. The real challenge begins when that design is turned into reality.'Bad Services' delves into common obstacles. From organizational silos and risk aversion to a lack of buy-in, the barriers can seem insurmountable. This book helps you understand why service design often fails to be implemented and provides practical solutions to overcome these chal...

Service design is a rapidly growing area of interest in design and business management. There are a lot of books on how to get started, but this is the first book that describes what a ‘good’ service is and how to design one. This book lays out the essential principles for building services that work well for users. Demystifying what we mean by a ‘good’ and ‘bad’ service and describing the common elements within all services that mean they either work for users or don’t.

A pract...