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The Business of Innovation
2017 || Paperback || Mitra || SAGE
Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation takes a contemporary approach reflecting on the wider, external contexts in which management decisions are made.
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Mitra, J: Business of Innovation
2017 || Hardcover || Mitra || SAGE
Moving beyond the narrow confines of a "how to" of innovation management, The Business of Innovation takes a contemporary approach reflecting on the wider, external contexts in which management decisions are made.