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World Religions in Practice / 2nd edition
A Comparative Introduction
2017 || Paperback || Paul Gwynne || John Wiley and Sons Ltd
A new and expanded edition of a highly successful textbook on world religions with a comparative approach which explores how six major religions are lived and expressed through their customs, rituals and everyday practices. A new edition of this major textbook, exploring the world's great religions through their customs, rituals and everyday practices by focusing on the 'lived experience' This comparative study is enriched and broadened with the inclusion of a sixth religion, DaoismTakes a th...
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Sustainability Marketing / 2nd edition
A Global Perspective
2012 || Paperback || Frank Belz || John Wiley and Sons Ltd
The new and extended Second Edition of the award-winning textbook Sustainability Marketing: A Global Perspective provides a sustainability-oriented vision of marketing for the twenty-first century. Adopting a a consumer marketing focus, it emphasises integrating sustainability principles into both marketing theory and the practical decision making of marketing managers. The book shows how the complexities of sustainability issues can be addressed by marketers through a systematic step-by-step...