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Studieboeken (13)
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Mastering the Circular Economy / 1st edition
A Practical Approach to the Circular Business Model Transformation
2021 || Paperback || Ed Weenk e.a. || Kogan Page Ltd
Explore how organizations can go from linear to circular business models with this experiential blend of relevant theory and practice.
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Advanced Grammar in Use / 4th Edition
Book with Answers and eBook and Online Test
2023 || Paperback || Martin Hewings || Cambridge University Press
A grammar reference and practice book for learners of English at advanced (CEFR C1-C2) level. Perfect for self-study, but also ideal for supplementary activities in the classroom. This fourth edition is the highest level in a series that has been used by millions of language learners and teachers around the world.
It contains 105 units, including five new units on grammar for academic purposes. Online resources are also included: a 36-month subscription to the eBook version with audio and ans...
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Exploring Entrepreneurship
2021 || Paperback || Richard Blundel e.a. || SAGE
A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture.
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Management / 15th Global Edition
2020 || Paperback || Stephen P. Robbins e.a. || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For management and non-management majors taking an undergraduate course in the principles of management.
REAL managers, REAL experiences With a renewed focus on job-relevant skills, the newest edition of this bestselling text helps management and non-management students alike better prepa...
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Effective Strategies for Academic Writing
Essay | Paper | Thesis | Journal | Article | Bachelor | Master | Phd
2016 || Paperback || Joy de Jong || Coutinho || ook als eBook
Writing a proper scientific text is not an easy job. Academic reality is complex, and text requirements differ per discipline and per writing task. Then there is your research, the basis for your text, which also demands attention.
Effective Strategies for Academic Writing shines a spotlight on the mechanisms of academic thinking, academic writing, and academic texts. It helps academic writers successfully complete their writing tasks. The author discusses strategies for small writing assignm...
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Marketing Communications / 7th edition
A European Perspective
2021 || Paperback || Patrick De Pelsmacker e.a. || Pearson || ook als eBook
Learn the techniques and applications of marketing communications in a European context
Marketing Communications: A European Perspective, 7th Edition, by De Pelsmacker, Geuens and Van Den Bergh provides an extensive overview of the key concepts, techniques and applications of marketing communications within a European context. This book provides in-depth coverage of consumer behaviour and branding foundations of marketing communications, and all elements of the communications mix, including a...
Food Politics / Revised 2nd Edition
What Everyone Needs to Know (R)
2013 || Paperback || Robert Paarlberg || Oxford University Press
The politics of food is changing fast. In rich countries, obesity is now a more serious problem than hunger. Consumers once satisfied with cheap and convenient food now want food that is also safe, nutritious, fresh, and grown by local farmers using fewer chemicals.
Heavily subsidized and underregulated commercial farmers are facing stronger push back from environmentalists and consumer activists, and food companies are under the microscope. Meanwhile, agriculturalsuccess in Asia has spurred ...
Food Supply Chain Management and Logistics / 2nd Edition
Understanding the Challenges of Production, Operation and Sustainability in the Food Industry
2021 || Paperback || Samir Dani || Kogan Page Ltd
First edition WINNER: ACA-Bruel 2015 - Prix des AssociationsFood supply chains are integral in ensuring that food makes it from the farm to the table. Understanding how these operate has never been more important. The new edition of Food Supply Chain Management and Logistics is the guide to all aspects of food supply chains.
This book examines food production, operational challenges and the future challenges of the industry and sustainability. The emergence of new technologies, which are key ...
Innovation and Entrepreneurship / 3rd edition
2015 || Paperback || John R. Bessant e.a. || Wiley
Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses. The text applies key theories and research on innovation and entrepreneurship and then reviews and synthesises those theories and research to apply them in a much broader and contemporary context, including the corporate and public se...
Consumer Behavior: Buying, Having, and Being / 13th Global Edition
2019 || Paperback || Michael Solomon || Pearson || ook als eBook
This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For consumer behavior courses.
Beyond consumer behavior: How buying habits shape identityA #1 best-selling text for consumer behavior courses, Solomon's Consumer Behavior: Buying, Having, and Being covers what happens before, during, and after the point of purchase. It investigates how ha...