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The Oxford Handbook of International Business Strategy

2021 || Hardcover || Kamel Mellahi e.a. || Oxford University Press

The growth of the multinational enterprise (MNE) has led to an increasing interest in international business strategy from scholars, professionals, and policy makers alike. MNEs must contend with challenges in both their home and host international markets, and increasingly uncertain conditions in the international business environment demand superior firm-level capabilities for multinational firms to achieve and maintain competitive advantages in the long-run. This Handbook explores the prog...

52,95
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Understanding Strategic Management / 4th edition

2021 || Paperback || Anthony E. Henry || Oxford University Press

Packed with real-life examples and emphasising the essential tools of analysis, this is the ideal introduction for students taking their first steps into strategic management.

50,40
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Oxford IB Diploma Programme: Business Management Course Companion

Course Companion

2021 || Paperback || Martin Mwenda Muchena e.a. || Oxford University Press

Completely updated, with a new approach to most comprehensively cover the new 2014 syllabus and including a special focus on the new concept-based learning requirement. Every topic is covered in depth, plus full assessment support drives high achievement and TOK links aligns learning to the IB philosophy.