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Studieboeken (6)
Hospitality Revenue Management / 1st edition
Concepts and Practices
2022 || Paperback || United Kingdom) Peter (Oxford Brookes University Szende || Taylor & Francis
This new textbook, Hospitality Revenue Management: Concepts and Practices, provides a comprehensive, in-depth introduction to the basic concepts and best practices of hospitality revenue management. With a real-world, hands-on approach, the book places students in the role of a revenue manager striving to succeed in an ever-changing hospitality business environment. The book takes a unique multi-author, collaborative approach, with chapters from outstanding industry leaders who share their ex...
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Technology and Regulation 2021 Special Issue
Should Data Drive Private Law
2022 || Paperback || Ronald Leenes || Open Press Tilburg University
Technology and Regulation (TechReg) is an international journal of law, technology and society, with an interdisciplinary identity. TechReg provides an online platform for disseminating original research on the legal and regulatory challenges posed by existing and emerging technologies (and their applications) including, but by no means limited to, the Internet and digital technology, artificial intelligence and machine learning, robotics, neurotechnology, nanotechnology, biotechnology, energ...
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The Good of the University
Critical Contributions from the Tilburg Young Academy
2022 || Paperback || Anton Ten Klooster || Open Press Tilburg University || met inkijkexemplaar
Every university is a community of ambitious people. People who love challenges and see new opportunities. A university is part of a society: it tries to understand it to contribute to its wellbeing. How can we do that in today’s world? When can we say that a university is ‘good’? And how can we explain to society what the university is good for? These are the questions that the contributors to this volume tackle in their critical reflections.
The reflection on the university does not t...
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Evidence Based HRM
What we know about people in workplaces
2022 || Paperback || Brigitte Kroon || Open Press Tilburg University
Evidence based HRM: What (do) we know about people in workplaces? is an authoritative, practical text on using scientific and local evidence for doing Human Resource Management. It explains how making informed decisions about people in workplaces will benefit organizational performance, assure fit with the organizational context, as well as benefit employee wellbeing. The book provides a quick reference to the core theories and the key research evidence that inform present day HRM knowledge.
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Digital Marketing / 4th edition
A Practical Approach
2022 || Paperback || Alan Charlesworth || Taylor & Francis
Digital Marketing: A Practical Approach provides a step-by-step and comprehensive guide to implementing the key aspects of digital marketing. Building on the previous editions, this fully updated 4th edition takes an approach that prepares students for an active role in digital marketing.
Microeconomics in Context / 5th Edition
2022 || Paperback || USA.) Neva (Tufts University Goodwin e.a. || Taylor & Francis
5th edition has more content on inequality, wellbeing, international trade and the changing nature of work * Several chapters include discussion on the impacts of COVID-19 on inequality, labour markets, health and beyond * General updates, including new data, new exercises and discussion questions * Differs from other principles books on the market in its pluralist approach. It covers everything the student needs to know, whilst also placing issues in their historical, institutional, social, ...