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2007 (2)
2019 (2)
Voorgeschreven bij
Hogeschool Utrecht (2)

Studieboeken (8)

Een overzicht van studieboeken die relevant zijn binnen het onderwijs.

34,95
Levertijd: 23 werkdagen
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Bestel

Winning in Emerging Markets

2010 || Hardcover || Krishna G. Palepu e.a. || Harvard Business Review Press

Already cited by the Financial Times, Forbes.com, The Economic Times, WSJ/Mint and several other prominent global business publications, Winning in Emerging Markets is quickly becoming the go-to book for mapping a strategy for entering new markets--and then quickly gaining a competitive edge in those high growth regions. Advancing the discussion about emerging markets themselves and how organizations can best leverage the potential of these regions, Tarun Khanna and Krishna Palepu -- both wel...

28,50
Vandaag besteld,
dinsdag verzonden
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Bestel

The Future of Management

2021 || Hardcover || Gary Hamel e.a. || Harvard Business Review Press

What fuels long-term business success? Not operational excellence, technology breakthroughs, or new business models, but management innovation--new ways of mobilizing talent, allocating resources, and formulating strategies. Through history, management innovation has enabled companies to cross new performance thresholds and build enduring advantages. In The Future of Management, Gary Hamel argues that organizations need management innovation now more than ever.

Why? The management paradigm of...

25,95
Levertijd: 5 werkdagen
+
Bestel

Leading Change

With a New Preface by the Author

2012 || Hardcover || John P. Kotter || Harvard Business Review Press

The international bestseller--now with a new preface by author John Kotter. Millions worldwide have read and embraced John Kotter's ideas on change management and leadership. From the ill-fated dot-com bubble to unprecedented M&A activity to scandal, greed, and ultimately, recession--we've learned that widespread and difficult change is no longer the exception.

It's the rule. Now with a new preface, this refreshed edition of the global bestseller Leading Change is more relevant than ever. Joh...

36,95
Levertijd: 5 werkdagen
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Bestel

The Balanced Scorecard

Translating Strategy into Action

2022 || Hardcover || Robert S. Kaplan e.a. || Harvard Business Review Press

Provides the management system for companies to invest in the long term - in customers, in employees, in product development, and in systems - rather than managing the bottom line to pump up short-term earnings. This title attempts to change the way you measure and manage your business.

22,95
Levertijd: 5 werkdagen
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Bestel

Leading Digital

Turning Technology into Business Transformation

2014 || Hardcover || Harvard Business Review Press

Become a Digital Master--No Matter What Business You're In If you think the phrase "going digital" is only relevant for industries like tech, media, and entertainment--think again. In fact, mobile, analytics, social media, sensors, and cloud computing have already fundamentally changed the entire business landscape as we know it--including your industry. The problem is that most accounts of digital in business focus on Silicon Valley stars and tech start-ups.

But what about the other 90-plus ...

35,95
Levertijd: 5 werkdagen
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Bestel

Authenticity

2007 || Hardcover || James H. Gilmore e.a. || Harvard Business Review Press

Contrived. Disingenuous. Phony.

Inauthentic. Do your customers use any of these words to describe what you sell--or how you sell it? If so, welcome to the club. Inundated by fakes and sophisticated counterfeits, people increasingly see the world in terms of real or fake.

They would rather buy something real from someone genuine rather than something fake from some phony. When deciding to buy, consumers judge an offering's (and a company's) authenticity as much as--if not more than--price, qua...

26,95
Levertijd: 5 werkdagen
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Bestel

The Heart of Change

Real-Life Stories of How People Change Their Organizations

2019 || Hardcover || John P. Kotter e.a. || Harvard Business Review Press

25,95
Levertijd: 5 werkdagen
+
Bestel

The Experience Economy

With a New Preface by the Authors: Competing for Customer Time, Attention, and Money

2019 || Hardcover || B. Joseph Pine II e.a. || Harvard Business Review Press

Time is limited. Attention is scarce. Are you engaging your customers?Apple Stores, Disney, LEGO, Starbucks.

Do these names conjure up images of mere goods and services, or do they evoke something more--something visceral?Welcome to the Experience Economy, where businesses must form unique connections in order to secure their customers' affections--and ensure their own economic vitality. This seminal book on experience innovation by Joe Pine and Jim Gilmore explores how savvy companies excel ...