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Een overzicht van studieboeken die relevant zijn binnen het onderwijs.
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Essentials of Organizational Behaviour / 15th Global Edition
2021 || Paperback || Stephen Robbins e.a. || Pearson || ook als eBook
Thistitle is a Pearson Global Edition. The Editorial team at Pearson has workedclosely with educators around the world to include content which is especiallyrelevant to students outside the United States. For courses in organizational behavior. A streamlined presentation of key organizational behavior concepts
Currently in use at more than 500 colleges and universities worldwide, Essentialsof Organizational Behavior, 15th Edition teaches students howto communicate and interact wi...
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Marketing Communications / 7th edition
A European Perspective
2021 || Paperback || Patrick De Pelsmacker e.a. || Pearson || ook als eBook
Learn the techniques and applications of marketing communications in a European context
Marketing Communications: A European Perspective, 7th Edition, by De Pelsmacker, Geuens and Van Den Bergh provides an extensive overview of the key concepts, techniques and applications of marketing communications within a European context. This book provides in-depth coverage of consumer behaviour and branding foundations of marketing communications, and all elements of the communications mix, including a...
Organizational Behavior + MyLab Management / 18th Global Edition
Plus MyLab Management with Pearson eText
2021 || Paperback || Stephen Robbins e.a. || Pearson
Find out more about the development and significance of interpersonal skills and organisational behaviour in the workplace with this Global Edition. Organizational Behavior, 18th edition by Robbins and Judge, is the latest, thoroughly revised Global Edition of this industry-leading text, guiding you through the behaviours and attitudes in the environment of an organisation. The book continues its successful tradition of making latest and relevant research come alive for readers, maintaining i...