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Studieboeken (718)
The Routledge Handbook of Muslim-Jewish Relations
2020 || Paperback || Josef Meri || Taylor & Francis
The Routledge Handbook of Muslim-Jewish Relations invites readers to deepen their understanding of the historical, social, cultural, and political themes that impact modern-day perceptions of interfaith dialogue. The volume is designed to illuminate positive encounters between Muslims and Jews, as well as points of conflict, within a historical framework. Among other goals, the volume seeks to correct common misperceptions about the history of Muslim-Jewish relations by complicating familiar ...
The Routledge International Handbook of the Crimes of the Powerful
2020 || Paperback || Gregg Barak || Taylor & Francis
Across the world, most people are well aware of ordinary criminal harms to person and property. Often committed by the powerless and poor, these individualized crimes are catalogued in the statistics collected annually by the FBI and by similar agencies in other developed nations. In contrast, the more harmful and systemic forms of injury to person and property committed by powerful and wealthy individuals, groups, and national states are neither calculated by governmental agencies nor annual...
Applied Mass Communication Theory
A Guide for Media Practitioners
2021 || Paperback || Jack Rosenberry e.a. || Taylor & Francis
Now in its third edition, this dynamic textbook blends coverage of the major theories and research methods in mass communication to enable students to apply their knowledge in today's media and communication careers.
-Hybrid coverage of media theory and research methods that enables students to apply their academic knowledge in professional settings -Focus on building from theory and methods coverage to research projects makes for easy and dynamic use in a range of introductory, capstone, and...
Undertaking Capstone Projects in Education
A Practical Guide for Students
2021 || Paperback || Jolanta Burke e.a. || Taylor & Francis
Undertaking Capstone Projects in Education provides students with all of the information required to successfully design and complete a capstone project. Guiding the reader in a step-by-step process, this book covers how to create a question, select a topic of interest, and apply the best possible design solutions. Structured in a way that will help readers build their skills, chapters explore all aspects of the capstone project from the inception of the idea, to laying the foundations, desig...
Strategic Communication / 2nd edition
An Introduction to Theory and Global Practice
2022 || Paperback || Jesper Falkheimer e.a. || Taylor & Francis
This textbook provides an overview of the core concepts, theories and methods in strategic communication, using examples from research and experiences from practice. Strategic Communication begins by explaining the fundamental concepts related to communication, organizations and strategy, and then explores the communication processes within leadership, reputation, crisis and change. The authors work to present a framework for the future, underpinned by the concept of Communicative Organizations.
The content of this 2nd edition has been fully updated to incorporate the latest research and practice examples, including a new chapter on 'The Future of Strategic Communication'. The new edition also features enhanced pedagogical features to aid learning, such as key takeaways, and new international case studies and examples throughout. After reading the book the student or reader will be able to define and reflect upon strategic communication as an academic field and professional practice, describe relevant theories and apply these to communication proble...
Creating Value with Data Analytics in Marketing / 2nd edition
Mastering Data Science
2021 || Paperback || Peter C. Verhoef e.a. || Taylor & Francis
The key competing texts are practitioner-focused 'how to' guides, whilst our book combines rigorous theory with practical insight and examples, with authors from both the academic and business world, making it more adoptable as a student text; Unlike other books on the subject, this has a customer focus and an exploration of how big data can add value to customers as well as organisations; Enables readers to move from "big data" to "big solutions" by demonstrating how to integrate data analyt...
Classical and Christian Ideas in English Renaissance Poetry / 2nd edition
A Student's Guide
1994 || Paperback || Isabel Rivers || Taylor & Francis
Since publication in 1979 Isabel Rivers' sourcebook has established itself as the essential guide to English Renaissance poetry. It:provides an account of the main classical and Christian ideas, outlining their meaning, their origins and their transmission to the Renaissance;illustrates the ways in which Renaissance poetry drew on classical and Christian ideas;contains extracts from key classical and Christian texts and relates these to the extracts of the English poems which draw on them;inc...
Understanding Media
2001 || Paperback || Marshall McLuhan || Taylor & Francis
When Marshall McLuhan first coined the phrases "global village" and "the medium is the message" in 1964, no-one could have predicted today's information-dependent planet. No-one, that is, except for a handful of science fiction writers and Marshall McLuhan. Understanding Media was written twenty years before the PC revolution and thirty years before the rise of the Internet.
Yet McLuhan's insights into our engagement with a variety of media led to a complete rethinking of our entire society. ...
Psychological Assessment with the MMPI-2 / MMPI-2-RF
2014 || Paperback || Alan F. Friedman e.a. || Taylor & Francis
This third edition apprises users of the MMPI-2/MMPI-2-Restructured Form (RF) for the ever-changing landscape of this dynamic personality/psychopathology instrument and its expanding utility in a variety of contexts. Two new chapters addressing the RC scales and the MMPI-2-RF are included in this updated text. Additionally, over 450 new references have been incorporated into the book, with information gathered and organized for practical clinical and forensic applications.
The codetype interp...
Strategic Management in the Arts
2012 || Paperback || Lidia Varbanova || Taylor & Francis
"Looks at the unique characteristics of cultural organizations and shows readers how to tailor a strategic plan to help these organizations meet their objectives. Including examples, cases, questions, and suggestions for further reading, this book is designed to accompany classes on strategic planning, cultural management, or arts management"--