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Project Management for PhD’s / Druk 2

2017 || Paperback || Jeanine de Bruin e.a. || Boom

Only a small percentage of PhD students manage to complete their PhD thesis on time. How can you plan the PhD program in such a way that you do finish within the set time period?

Project Management for PhDs shows you that you can plan a PhD program, no matter how complex and unique it is, as a project. The writing process receives special attention as it has been proven to be one of the most important factors in delayed PhD progress. This book offers a practical step-by-step plan. Using the a...

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Academic Writing Skills for Economics and Business Administration

2017 || Paperback || Bas Karreman e.a. || Boom

Writing a professional text that is easy to read? Many students find this challenging. The Academic Writing Skills for Economics and Business Administration teaches how to get there.

The book may be used as a source of reference. The online course is available on www.academicwritingskillsforeconomics.com

It breaks down the writing process into different skills (Diskits) like structuring, quoting, sentence structure and argumentation. For each skill, students get instruction, rules of thumb ...

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Online Brand Identity

the ultimate guide to designing your (digital) branding strategy

2017 || Paperback || Joris Merks-Benjaminsen || Boom

Five to ten years form now the majority of all advertising, including TV, radio, print, and outdoor advertising, will be bought through digitla automated trading systems. Imagine a world where people only watch ads they want to watch at moments that suit them, rather than ads we want them to watch at moments that suit us. How would your brand and advertising strategy change? Which of the things you do now would no longer work? Which assets and skills do you lack? Would your job still exist? A...