Whether you're managing a rebrand or educating your staff or students about brand fundamentals, Designing Brand Identity is the quintessential resource. The sixth edition has been updated throughout to address the challenges faced by branding professionals today. From research to brand strategy, design execution to launch and governance, Designing Brand Identity is a compendium of tools and best practices that demystifies, inspires, and provides a road map to creating sustainable and successf...

Bestseller Beeldende Begrippen, het boek waar het allemaal mee begon, is in 2019 herzien. De 6e editie is in een nieuw jasje gestoken, goed geüpdatet en helemaal in lijn met de eindexamenbegrippen voor tehatex (kunst oude stijl). Zo kunnen de leerlingen van de bovenbouw h/v goed voorbereid het eindexamen in!

Beeldende Begrippen bestaat uit 6 hoofdstukken:

Kunstgeschiedenis

Verschijningsvormen

Bouwkunst

Voorstelling

Vormgeving

Materialen & technieken

In deze hoofdstukken komen de relevante ku...

Drawing on the best of current design practice and academic research, Designing Connected Products provides an introduction to the technology of IoT and practical guidance on designing for diverse devices, cross-device interactions, and complex ecosystems.

Bioluminescent algae, symbiotic aquariums, self-healing concrete, clavicle wind instruments and structures made from living trees “ biology applied outside the lab has never been so intriguing, or so beautiful. Bio Design examines the thrilling advances in the field, showcasing some seventy projects (concepts, prototypes and completed designs) that cover a range of fields“ from architecture and industrial design to fashion and medicine. The revised and expanded edition features twelve new...

Our globalised world is encountering problems on an unprecedented scale. Many of the issues we face as societies extend beyond the borders of our nations. Phenomena such as terrorism, climate change, immigration, cybercrime and poverty can no longer be understood without considering the complex socio-technical systems that support our way of living.

It is widely acknowledged that to contend with any of the pressing issues of our time, we have to substantially adapt our lifestyles. To adequate...

The definition of a supergraphic has changed over the last twenty years. Once, only a large decorative design on a wall or building was a supergraphic. Today it encompasses architectural delineation wayfinding and identifying signage, illustrative murals, and branding elements. A supergraphic can take the form of an enormous logo on the side of a building, a wall of multi-colored squares, or an oversized restroom symbol. Digital technology now allows for interaction and screen-based media on ...