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Blue Ocean Shift
Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
2021 || Hardcover || W. Chan Kim e.a. || Hachette
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Superconnector
Stop Networking and Start Building Business Relationships that Matter
2019 || Hardcover || Scott Gerber e.a. || Hachette
Superconnectors are a new category of tradespeople born out of the social media era. They are highly valuable community-builders who make things happen through their keen understanding and utilization of social capital. They don't just meet people for business-card collection's sake; they understand the power of relationship-building, problem-solve by connecting the dots at high levels, and purposefully cause different worlds and communities to interact with the intention of creating mutual v...