Kenneth Laudon (3)
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Management Information Systems / 17th Global Edition
Managing the Digital Firm
2021 || Paperback || Kenneth Laudon e.a. || Pearson
Understand the link between MIS and business performance with this case-based study. Management Information Systems, 17th edition, Global Edition, by Kenneth C. Laudon and Jane P.
Laudon, provides you with a comprehensive overview of information systems used by business firms today. Using real-life case studies, the text describes how well-known companies use IT to solve problems and achieve business objectives, helping you to understand the connections between Management Information Systems ...
E-Commerce 2023-2024: Business, Technology, Society / 18th Global Edition
2023 || Paperback || Kenneth Laudon e.a. || Pearson
The most up-to-date, comprehensive overview of e-commerce today. For courses in e-commerce. E-Commerce 2023: Business, Technology, Society, Global Edition is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data.
Hundreds of examples from companies such as Meta (R), TikTok (R), Netflix (R), YouTube (R), Walmart (R) and Amazon (R) illustrate how e-commerce is altering business practices and driving shifts in the global ec...
Essentials of MIS / 15th edition
2023 || Paperback || Kenneth Laudon e.a. || Pearson
Essentials of MIS provides you with an in-depth look at how businesses today use IT and systems to achieve their goals. Current, real-world cases illustrate companies identifying and solving key business challenges using IS and technologies. The text's hands-on approach is designed to help you develop digital business skills and prepare you for a successful career in the MIS industry.
The 15th Edition features 4 all new cases per chapter and integrates new examples of today's companies using ...