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John Swarbrooke (1)

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The Meaning of Luxury in Tourism, Hospitality and Events / 1st edition

2018 || Paperback || John Swarbrooke || Goodfellow Pub Ltd

Examines the concept of luxury and its meaning across tourism, events and hospitality globally. Packed with case studies, it's a challenging and innovative text that investigates how the idea of luxury is changing in response to a variety factors, such as social change, technological innovation and the challenge of sustainability. It covers the following areas, issues and case studies:* Traditional luxury products: the 'golden age' of luxury cruising; the grand old five star hotels and the 'R...