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Writing is not Magic, it's Design

The designer’s guide to writing and supercharging creativity

2024 || Paperback || João Batalheiro Ferreira || BIS Publishers BV

Designers are visual thinkers: they are used to sketches, not drafts, and rely on visuals instead of words. As a result, writing is a strange skill for a designer, leading to blank-page anxiety and procrastination. But no more! This book helps designers overcome the challenge of communicating with words. It introduces a writing method that fits how designers think, guiding them in clarifying thoughts, breaking down complex ideas into manageable pieces, and using writing to spark new ideas.

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