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Frans Melissen (3)
Frans Melissen is Professor of Sustainable Experience Design at the Academy of Hotel and Facility Management, Breda University of Applied Sciences. He is also a Professor of Management Education for Sustainability at Antwerp Management School.
Hospitality Experience / Druk 3 (e-book)
An Introduction to hospitality management
2022 || E-book via Bookshelf || Frans Melissen e.a. || Noordhoff || met inkijkexemplaar
- Provides a complete overview of the hospitality industry;
- includes an extensive chapter on intercultural hospitality experiences;
- offers interesting analysis as well as engaging real-world examples.
Hospitality Experience is an exciting introduction to hospitality management. Step-by-step it shows students how to create and manage unique hospitality experiences. The book provides clear answers to important questions regarding hospitality management, beginning with what it is and who the...
Hospitality Experience / Druk 2 (e-book)
2018 || E-book via Bookshelf || Frans Melissen e.a. || Noordhoff || met inkijkexemplaar
- Provides a complete overview of the hospitality industry;
- includes a new chapter on intercultural hospitality experiences;
- offers interesting analysis as well as practical examples
Hospitality Experience is an exciting introduction to Hospitality Management. It shows students how to create and manage unique hospitality experiences step-by-step. The second edition includes a new chapter on intercultural hospitality experiences and provides clear answers to the fol...
Hospitality Experience / Nederlandse editie (e-book)
Een inleiding in hospitality management
2021 || E-book via Bookshelf || Frans Melissen e.a. || Noordhoff || met inkijkexemplaar
- Toegankelijke en complete inleiding in hospitality management;
- theoretische inzichten uitvoerig toegelicht met behulp van cases en praktijkvoorbeelden;
- inclusief hoofdstuk over interculturele hospitality experiences.
Deze eerste Nederlandstalige editie van Hospitality Experience biedt een boeiende introductie in de belangrijkste aspecten van hospitality management.
Op basis hiervan krijgt de lezer duidelijke antwoorden op de volgende drie hoofdvragen:
Wat is hospitality management?
Wie ...
