This accessible guide provides clear, practical explanations of key research methods in business studies, presenting a step-by-step approach to data collection, analysis and problem solving. Readers will learn how to formulate a research question, choose an appropriate research method, argue and motivate, collect and analyse data, and present findings in a logical and convincing manner. The authors evaluate various qualitative and quantitative methods and their consequences, guiding readers t...

Optimality Theory's central idea is that surface forms of language reflect resolutions of conflicts between competing constraints. Exercises with chapters 1-7 and sections on further reading. For linguists with a knowledge of derivational Generative Phonology.

Advances in data collection and data storage techniques have enabled marketing researchers to study the individual characteristics of a large range of transactions and purchases, in particular the effects of household-specific characteristics. This 2001 book presents important and practically relevant quantitative models for marketing research. Each model is presented in detail with a self-contained discussion, which includes: a demonstration of the mechanics of the model, empirical analysis,...

The Cambridge Companion to Greek and Roman Philosophy is a wide-ranging 2003 introduction to the study of philosophy in the ancient world. It will be an invaluable guide for all who are interested in the philosophical thought of this rich and formative period.

This volume examines the philosophy of Avicenna, the greatest philosopher of the Islamic world. Leading scholars deal with his ideas in areas ranging from medicine to theology and his impact on the Christian, Jewish and Muslim traditions. The book is of interest to graduate students of Arabic and medieval philosophy.

This volume, first published in 2003, spans a millennium of thought extending from Augustine to Thomas Aquinas and beyond. It includes not only the thinkers of the Latin West but also the profound contributions of Islamic and Jewish thinkers. Supplementary material includes chronological charts and biographies of the major thinkers.

Mary Wollstonecraft, often described as the first major feminist, is remembered principally as the author of A Vindication of the Rights of Woman (1792), and there has been a tendency to view her most famous work in isolation. Yet Wollstonecraft's pronouncements about women grew out of her reflections about men, and her views on the female sex constituted an integral part of a wider moral and political critique of her times which she first fully formulated in A Vindication of the Rights of Me...

Now revised and containing three new chapters, this book provides an accessible introduction to the fundamental problems in the theory of knowledge. Written primarily for students taking a first course in epistemology, it will be of interest to anyone wanting to know more about this important area of philosophy.

This richly illustrated, four-colour textbook introduces the art and archaeology of ancient Greece, from the Bronze Age through to the Roman conquest. Emphasizing context and function, Barringer explores the purpose and use of buildings and objects within their particular time and place, leading students to a rich sociohistorical understanding of Greek art.

This fully updated second edition is the ideal guide for biomedical engineering technicians looking to increase their understanding of the medical technology involved in patient care. It incorporates recent changes in healthcare, regulations, standards and technology, and includes new chapters on patient safety and the electronic medical record.